Sales Reset Manifesto
- We reject sales techniques that focus on persuasion and "overcoming objections".
- Instead, we focus on customer success.
- We lead fundamentally different and better conversations with everybody.
- We COACH our customers to define success with greater accuracy.
- We CO-CREATE compelling proposals.
- We CONCLUDE every conversation with agreed next actions.
- We achieve our sales goals by winning new opportunities with everybody’s expectations managed and aligned.
We stay in touch with customers to learn from the evidence of success they are achieving.
- And the result of our Sales Reset is that everybody achieves the outcomes they need with no surprises.